Thought Leadership

  • Finding Common Ground for Patient and Physician Communications

    Finding Common Ground for Patient and Physician Communications

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609612214{margin-bottom: 15px !important;}”] Whitepaper Learn how a comparative analysis of real doctor-patient conversations can help you to identify the words, phrases, and stories most likely to resonate in brand marketing and education materials.[/vc_column_text][vc_btn title=”DOWNLOAD” link=”url:http%3A%2F%2Fww2.verilogue.com%2FFinding-Common-Ground-for-Patient-and-Physician-Communications.html||target:%20_blank|”][/vc_column][/vc_row]

  • Understanding the Opportunities and Gaps in Physician-Patient Conversation

    Understanding the Opportunities and Gaps in Physician-Patient Conversation

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609620942{margin-bottom: 15px !important;}”] Pre-Recorded Panel Discussion Four healthcare dialogue experts will respond to live questions and reviewing real dialogue case studies to ensure clear understanding of the “what,” “why,” and “so what” of physician-patient dialogue.[/vc_column_text][vc_btn title=”WATCH” link=”url:%2Fresources%2F|target:_blank”][/vc_column][/vc_row]

  • Leveraging Patient Narratives for Individual Outcomes

    Leveraging Patient Narratives for Individual Outcomes

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609630420{margin-bottom: 15px !important;}”] Illustrated Research Poster Download Verilogue’s cutting-edge research poster to hear naturally occurring narratives shared by patients with their physicians at key decision points along the prostate cancer patient’s journey.[/vc_column_text][vc_btn title=”DOWNLOAD” link=”url:http%3A%2F%2Fww2.verilogue.com%2F05_2014-PBIRG-Netnography-Poster_NEW-LP.html||target:%20_blank|”][/vc_column][/vc_row]

  • Gaining a Deeper Understanding of the Illness Narrative

    Gaining a Deeper Understanding of the Illness Narrative

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609640388{margin-bottom: 15px !important;}”] Multi-Modal Case Study Explore the patient’s unique illness narrative by engaging multi-modal research encompassing exam-room dialogue, in-home ethnography and follow-up interviews.[/vc_column_text][vc_btn title=”DOWNLOAD” link=”url:http%3A%2F%2Fww2.verilogue.com%2Fa-case-in-multi-modal-research.html||target:%20_blank|”][/vc_column][/vc_row]

  • Live from SPBT 2013: Secrets of the Patient Journey

    Live from SPBT 2013: Secrets of the Patient Journey

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609480782{margin-bottom: 15px !important;}”] Sales Training Workshop In this workshop you will learn how to use dialogue-infused training to develop knowledgeable and effective sales superstars. You will be exposed to multiple real in-office doctor-patient dialogues that cover a range of issues (e.g, delivering diagnoses, making treatment decisions, drivers of patient acceptance/pushback).[/vc_column_text][vc_btn title=”WATCH” link=”url:http%3A%2F%2Fww2.verilogue.com%2F06_2013SPBT_Workshop.html||target:%20_blank|”][/vc_column][/vc_row]

  • Patient Education in Asymptomatic Conditions

    Patient Education in Asymptomatic Conditions

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609490815{margin-bottom: 15px !important;}”] Dialogue Case Study Download Verilogue’s latest dialogue case study to hear how two physicians approach the challenge of educating patients about atrial fibrillation, an asymptomatic condition.[/vc_column_text][vc_btn title=”DOWNLOAD” link=”url:http%3A%2F%2Fww2.verilogue.com%2Fpatient-education-in-asymptomatic-conditions.html||target:%20_blank|”][/vc_column][/vc_row]

  • Uncover Breakthrough Insights Using Multi-Modal Ethnography

    Uncover Breakthrough Insights Using Multi-Modal Ethnography

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609662898{margin-bottom: 15px !important;}”] On-Demand Webinar Learn how innovative observational research methodologies are layered to deliver an insider’s look into how patients speak and feel about their illness and interact with your products first-hand.[/vc_column_text][vc_btn title=”WATCH” link=”url:http%3A%2F%2Fww2.verilogue.com%2Fhow-to-uncover-breakthrough-insights-using-multi-modal-ethnography.html||target:%20_blank|”][/vc_column][/vc_row]

  • Navigating Patient Treatment Pushback

    Navigating Patient Treatment Pushback

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609673187{margin-bottom: 15px !important;}”] Dialogue Case Study Hear how two physicians take dramatically different approaches to patient treatment reluctance.Understanding how these scenarios play out in the exam-room today has major implications for how your brand can support the physician-patient conversations of tomorrow.[/vc_column_text][vc_btn title=”DOWNLOAD” link=”url:http%3A%2F%2Fww2.verilogue.com%2Fnavigating-patient-treatment-pushback.html||target:%20_blank|”][/vc_column][/vc_row]

  • Think Like Doctors, Talk Like Patients, and Develop a More Relevant Brand

    Think Like Doctors, Talk Like Patients, and Develop a More Relevant Brand

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609502542{margin-bottom: 15px !important;}”] On-Demand Webinar Learn how you can leverage doctor-patient dialogue research to create more effective educational materials, improved messaging, and more powerful strategies.[/vc_column_text][vc_btn title=”WATCH” link=”url:http%3A%2F%2Fww2.verilogue.com%2Fthink-like-doctors-talk-like-patients.html||target:%20_blank|”][/vc_column][/vc_row]

  • Your Patient Journey Passport: Exploring Attitudes and Motivations via Reality-Based Research

    Your Patient Journey Passport: Exploring Attitudes and Motivations via Reality-Based Research

    [vc_row][vc_column][vc_column_text css=”.vc_custom_1541609511243{margin-bottom: 15px !important;}”] On-Demand Webinar Join Verilogue’s medical linguistics experts as they share unique, reality-based research methods to uncover patient attitudes and motivations along the Patient Journey.[/vc_column_text][vc_btn title=”WATCH” link=”url:http%3A%2F%2Fww2.verilogue.com%2Fyour-patient-journey-passport-webinar.html||target:%20_blank|”][/vc_column][/vc_row]